What we Ajax and Spurs can teach us about Storytelling

The 2019 Champions League Quarter Finals between Ajax and Juventus and between Manchester City and Tottenham Hotspur were more than football. They were stories. We can learn from the stories of two games played in the Champions League: Juventus vs Ajax and Manchester City vs Tottenham Hotspur. They follow the same path as any good […]

How to Create a Compelling Story

We’re giving you 25 minutes of tips! On Storytelling this time. This is the presentation I (Bas) have done at the Benchmark Conference in Manchester in September. The talk was recorded by Omi Sodi. Enjoy! Find the slides of that presentation here:   Learn how to do storytelling yourself by joining our Storytelling Class!

The Ultimate Storytelling Guide

People can’t resist a story. So brands try to do storytelling. Often enough, they fail. Because stating facts isn’t a story. Maybe this Storytelling guide can help! (see more about Storytelling here) via (see more about Storytelling here)