The Ultimate Storytelling Guide

People can’t resist a story. So brands try to do storytelling. Often enough, they fail. Because stating facts isn’t a story. Maybe this Storytelling guide can help! (see more about Storytelling here) via (see more about Storytelling here)

The Science of Persuasion

When we speak, we try to persuade. We try to persuade the audience of our views. We try to persuade potential clients of our products or services. We try to persuade, period. But persuasion doesn’t ‘just happen’. It happens for a reason. So we should dive into the minds of those we are targeting. And […]